Marc Jacobs Pop Up Tweet Shop {NYFW}

February 14, 2014

Marc Jacobs Pop Up Tweet ShopDuring NYFW Marc Jacobs fragrances found an innovative and fun way to celebrate Daisy, a longtime favorite scent. They created a pop up tweet shop in Soho filled with fun surprises: a nail art bar, a photo booth, artwork from Langley Fox Hemingway, a DJ, refreshments and more. And the best part? All you had to do was instagram or tweet a fun picture to walk away with a purchase – no benjamins involved. Every so often a favorite image or post would be chosen and that lucky person got to pick out a Marc Jacobs handbag. As an influencer attending I got to pick a lucky winner out myself, which was such a thrill. Here are some shots from our visit.

Helmut Lang leather pants, Robert Rodriguez top, Zara scarf, Rag & Bone boots.
Marc Jacobs Pop Up Tweet ShopMarc Jacobs Pop Up Tweet ShopMarc Jacobs Pop Up Tweet ShopMarc Jacobs Pop Up Tweet ShopMarc Jacobs Pop Up Tweet Shop
Photos by Arna Bee

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